Human Factors and User Experience are essential during product development. These methodologies prioritize safety, user satisfaction and ensure that a product is informed by human-centered decisions.
Prioritizing safety and user satisfaction
SurfaceID follows an iterative, user- centric design process to identify user insights, usage pain points, and to identify risks associated with product use early on in the design process. We do so by following a systematic approach incorporating human factors, ergonomics and principles of user-experience (UX) throughout our design process.
SurfaceID follows an iterative, user- centric design process to identify user insights, usage pain points, and to identify risks associated with product use early on in the design process. We do so by following a systematic approach incorporating human factors, ergonomics and principles of user-experience (UX) throughout our design process.
Simply put, human factors involves creating a product or environment that functions in a way that seems natural to people. Therefore, engaging with users at the beginning of the development process is essential for developing successful products. SurfaceID focuses heavily on user research and follows a systematic approach to test concepts from conception to completion.
Essential insights for designing products which are useful, usable, desirable and safe for end users
We use proven research methods such as ethnographic research, contextual inquiry, case observations, user interviews, and user journeys, to uncover challenges early on, mitigate risk, streamline the development process, and ultimately create a product that excels as an industry leader.
Human factors is the scientific study of human physical capabilities and limitations.
User experience focuses on identifying the physical, emotional and behavioral interactions with a product.